# Core Platform Concepts Amondo is built around a few core concepts that define how content is created, organised and displayed. Understanding these concepts is the foundation for working with the platform. Below you’ll find a short introduction to each.


Tiles & Frames	Tiles are the core building block of Amondo, ranging from simple content to interactive and data capture elements.	/pages/7GsE0yLFr6U1bLZtUwZE
Collections	Collections are where content is created, stored and managed, and they can be connected to one or more Imprints.	/pages/dNN225CSSufFGAQwcSPc
Imprints	Imprints define how content is displayed, from grid based layouts like Gallery and Carousel to full screen formats like Stories and Display.	/pages/2nsyTPo1JsKta1ygtYIt

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