# Clickthrough Tiles

A **Clickthrough Tile** is a custom content piece that directs viewers to a specific destination when clicked. It's ideal for driving traffic to product pages, articles, promotional content, or any external link you want to feature in your Imprint.

### What you can do with Clickthrough Tiles

Clickthrough Tiles give you flexible control over how you guide your audience:

**Upload your media**\
Add your own photos or videos to create eye catching tiles. We support a range of formats including JPEG, PNG, WebP, MP4, MOV, and AVIF, so you can work with the media that suits your needs.

**Set your destination**\
Choose exactly where you want to send viewers when they click your tile by entering any URL.

**Customise your call-to-action**\
Add a button label that clearly communicates what viewers will find when they click whether that's "Shop Now," "Learn More," "Read Article," or any message that fits your goal.

**Create multiple versions**\
Need to feature the same tile in different contexts? You can create up to 10 copies of a single Clickthrough Tile, making it easy to reuse effective content across your Imprint.

### Creating a Clickthrough Tile

Adding a Clickthrough Tile to your [Collection](/getting-started/core-platform-concepts/collections.md) is straightforward:

{% stepper %}
{% step %}
Open your Collection and click the "Add Content" button

{% endstep %}

{% step %}
Select "Clickthrough Tile" from the options

{% endstep %}

{% step %}
Click "Upload Media" and choose your photo or video

{% endstep %}

{% step %}
Enter your destination URL in the Destination URL field

{% endstep %}

{% step %}
Add your call-to-action text in the Button Label field

{% endstep %}

{% step %}
Click "Create Tile" to add it to your Collection

{% endstep %}
{% endstepper %}

Once created, your Clickthrough Tile is ready to be included in any Imprint connected to this Collection, giving you a powerful way to guide your audience exactly where you want them to go.


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